Titleist – Changwon

Completion Date: July 2024
Area: 1,500 sq ft
Location: Seoul, Korea
Category: Retail Store

The Titleist store is designed as a premium retail space that reinforces the brand’s performance-driven identity. A bright and refined white-based interior highlights the functionality and detail of the products, while black accent zones add depth and a sense of professionalism. At the entrance, mannequins and curated displays present on-course styling, naturally guiding customers into the space.

Inside, the layout clearly organizes apparel, accessories, and golf equipment, providing an efficient and intuitive shopping experience. Wall displays follow a clean grid system, allowing customers to easily browse a wide range of products, while central fixtures emphasize key items. A curved media wall and digital screens serve as focal points, delivering dynamic brand visuals and performance-driven imagery.

Overall, the store balances functionality with brand storytelling, creating an environment where customers can seamlessly explore products while experiencing Titleist’s technology and lifestyle.